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Rated 4.6/5 across 2,153 reviews — highly regarded by customers.
Customers love the cinnamon fresh taste of this toothpaste and appreciate that it cleanses well, leaving them feeling fresh all day.
Generated from the text of customer reviews
I like it because it reminds me of a mouthwash i had many years ago. I like the taste of it. Cinnamon. I have false teeth so i don’t know how it is with keeping or making your teeth white. Keeps my teeth white. I don’t think this is the kind of review you care to have but this is the truth about why i like it and use it. Read more
This toothpaste has a nice but mild cinnamon flavor. It is a clear red gel on my toothbrush. It leaves my mouth feeling clean, but with no dominant flavor after brushing. One of the nicest things is that this toothpaste fully dissolves as you brush with it. I had been using a toothpaste that did not dissolve, and I needed to use a tool to scrape it off my brush when I finished brushing. Read more
This is the correct toothpaste & a big thank you Read more
I bought this toothpaste looking for an alternative to mint-flavored toothpastes. Among the big brand toothpastes, it's difficult to find a toothpaste flavor that isn't mint-based. This one looked like a solid choice - "Cinnamon Blast"! Well, the cinnamon is definitely there in the flavor, however there's still the unmistakable base mint flavoring underneath. Cinna-mint is the more appropriate description. If you hate the taste of mint in your toothpaste, look for other alternatives. (Other than the flavor, it's great, it's toothpaste. It works as designed.) Read more
I have been using Close-Up tooth paste since I was a teenager. I am now in my late 60's and still using. Love the taste and it priced very reasonable. Read more
After using about a month - Not a strong cinnamon taste; not bad after taste; mebbe a tad on the bitter side. No complaints. Would buy again and recommend. (I will never use a mint flavor anywhere.) Read more
My favorite flavor toothpaste.sort of a cinnamon flavor. Refreshing and pleasant. :-) Read more
Just as Colgate altered Ultra Brite and took the minty strength it had back in the day out, Unilever decided to soften the cinnamony taste out of Close-Up. Why ruin a good toothpaste? They could have made a weaker toothpaste but no; they want to keep the allure of the brand name and instead, cater to those that complained it was too strong. It is not terrible and I am using it, but I miss the strength it had. Too bad. Read more
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