A great book with a lot of Dental marketing pearls. Every time we drift away from our Marketing goals, I go back to re-align with the content. We spend thousands of dollars on random Marketing agencies without any guidance. This manual would help you understand where and how to spend your money. For $200, I was able to know how to put a solid marketing plan. Read more
This manual goes into many marketing categories from branding to internal and external marketing techniques. While I would like a little more depth in social media marketing, I feel like if a practice utilizes a little bit from each section, it will have a steady and dependable influx of patients. There is also a section on analyzing results. Highly recommend! Read more
I received this manual as part of a bundle I purchased and holy cow is this thing amazing! It has completely transformed our practices marketing. Thank you Dr. Killeen and Ryan Gross! Read more
As an office manager of smaller rural practice who was put in charge of marketing, I didn't know even know where to being. This book has already been a life saver! I couldn't have even told you what internal marketing was (thank you chapter 7!). What i've noticed that sets this book apart from other marketing materials is just how many examples the book provides. After finishing this book, it is sitting on my desk as an encyclopedia that I will revisit in the future many times. Read more
This book is filled with pictures and examples that are super helpful. I gifted this book to a friend who is a dentist and he was enjoying that all the information is applicable to him as it's hard to find marketing books that specifically mention dental practices! Read more
Where do I begin!? This series was beyond helpful getting me on track! It’s crazy how much you realize you don’t know about your own career! Having all this information in one place was a game changer! Can’t recommend this book enough!! Read more
This manual is a game-changer... I knew nothing about marketing, marketing metrics, how to hold my team accountable in the marketing department, etc. This manual is a step-by-step guide on how to track and execute your marketing goals and how to do it effectively. Highly recommend! Read more
This book truly is what it says: comprehensive. The graphics were helpful and matched the examples being given. Even though it's about Dental, there are applications from other industries that work really well. Highly recommend. Read more