Customer—October 24, 2025
I’ve been using Colgate Optic White Pro Series Toothpaste for a few weeks, and I’m really impressed! It effectively removes stains from coffee, tea, and wine, and my teeth already look brighter. I love that it’s safe for daily use and gentle on enamel, so I don’t worry about sensitivity. The taste is refreshing and not overpowering, and it leaves my mouth feeling clean and fresh. Definitely a great toothpaste if you want whiter teeth without harsh chemicals Read more
J B Matthews—November 11, 2025
Excellent, good tasting toothpaste for fresh breath, and white tea Read more
Valerie—December 3, 2025
I won't use any other toothpaste but this. If you have very sensitive teeth I wouldn't recommend it. It's very strong and will hurt your nerve. It gets nice and foamy and my breathe stays fresh. I can definitely tell the difference in whiteness when I use this or other toothpaste. It keeps my teeth nice and white. Read more
Just Me—January 13, 2026
This is my favorite toothpaste! It does the job, your mouth feels very clean, it definitely whitens the teeth. Getting more and more expensive (and harder to find and that worries meme.) I’ll continue to purchase as long as they continue to make it. Read more
Megan & Andrew—October 30, 2025
Works well. Im a smoker and a coffee drinker and doesnt remove those stains or protect my teeth enough. I use an additional whitening product. This is good everyday toothpaste. Tastes fresh and clean. Good value pack for money. Lid closes well, toothpaste dispenses good. Read more
lari lemasaters—January 15, 2026
I really like this product. It definitely helps with my smoking stains as I just had someone tell me yesterday that they would have never guessed I smoked because of the color of my teeth and never smell in me even with a hug Read more
michaelpaul50—November 19, 2025
Great product. Have been using Colgate for over 70 years and my teeth are clean and healthy Read more
J.S.—December 5, 2025
OMG!!! I love this toothpaste I don’t even bother with bleach anymore lol this is the best toothpaste you must try it! Read more