Darin Acopan—November 27, 2021✓ Verified purchase
Simply one of the best resources for owners at every level. Success leaves clues and Emmet is willing to share a lot of the lessons he’s learned in his role as the head of one of the most well run groups in the United States. Read more
Jacob P.—November 17, 2021
Have read the book and consider it to the 'handbook' for the opportunities and challenges in growing a dental organization. Love how Emmet worked through the top priorities of a growing dental org, and some of the 'pitfalls to avoid' such as the 'Dark Tunnel' concept and challenges in hiring a leadership and executive team. This book is great for any dental professional, whether you're on a team or executive at dental group, dental practice, or any business looking to understand the dental 'customer' at a deeper level. Recommend! Read more
Ken Kaufman—November 16, 2021
Hands-down, this is the most comprehensive resource available for anyone trying to start, build, and scale a dental support organization or group of dental practices. This book will save you lots of money because Emmet will help you avoid all the costly mistakes he made. Each Secret shared is a lesson that, if applied, will accelerate your growth and maximize your value. This is, by far, the best resource in the market! Read more
Brian D.—March 2, 2022✓ Verified purchase
This is essentially a re-write of "The E-Myth". It's not bad advice, but I was looking for...well...secrets of DSOs. Call me crazy. Think you'll find out how DSOs value practices? Which DSOs are good to work with? How work-back arrangements are structured with sellers? None of that is in here. The "build a repeatable process" advice that IS in here isn't detailed and doesn't give any step-by-step instructions. Disappointing. Read more
Amber Nish—November 17, 2021
Emmet has spent years working hard to understand the needs of the DSO customer, the clinician! He has built a very successful business and is now sharing what he has learned to help others succeed. This book will save a lot of time and energy if you’ll follow the principles outlined. A valuable read for sure! Read more
ehamilton—November 17, 2021
Highly recommended. If you're in the dental industry, period, you need to read this book...this is for anyone wanting to grow their dental organization. By reading this you will avoid pitfalls that will save you time and money! Read more
nmanshadi—November 17, 2021
As someone who has been in the dental field for over 10 years and built my own business, I can highly recommend Emmet's insight and guidance in this book. He's an excellent resource for anyone trying to take their group to the next level! Read more
Millennial—May 22, 2022✓ Verified purchase
No secrets. I was waiting and waiting for this to get better - and it didn’t. 90% of the book is “you need to _______(obvious)____” and you shouldn’t expect _____(obvious)____. There’s so much fluff. Wow. No real advice. Nothing beyond common sense. Emmet is a nice guy when you meet him, but this book is a waste of time. I’m sure he knows it. Read more