The formula is smooth, creamy, and blends effortlessly into the skin without looking cakey or settling into fine lines. It gives a beautiful satin finish that looks natural but still provides solid coverage for dark circles, redness, and blemishes. It feels lightweight, wears well throughout the day, and doesn’t dry out the under-eye area. For the price, the quality is amazing—e.l.f. truly nailed this one. I reach for it daily and will definitely repurchase! Read more
I've had to change my make up after 40 because my skin decided it was old and tired and doesn't want to cooperate anymore. I have tried so many concealers and the all are to heavy dry and matte, this is amazing it's light moisturizing and has decent coverage that is build able. I applied this and came back 2 hours later and the soft glam concealer hadn't shifted or cracked and sank into the lines under my eyes, (keeping in mind that I put this on dry skin with my fingers like a cave person). I was always a shape tape girl but it just is heavy and drying. This is perfect and only 5 dollars. I have never tried any thing elf before and will be trying more. Sorry this is long winded I don't usually leave reviews. Read more
The light is very light, like if you have horse on the skin. I did use this under my eyes and it does cake just a little bit. Not so much that I wont continue to use it. It Does go on smooth. It does feel a little bit lightweight. I don't realize I have it on. Read more
Elf does it again! Amazing concealer. Great color match. Works wonders under my soon to be 40 year old eyes without looking cakey and while blending well. It wears well throughout the day without giving the appearance of wearing making. Read more
soft glam is the way to go ladies. I am a old gal who is working very hard to keep my looks and buy makeup that doesnt cost a fortune but enhances my very mature face. First I tried the Soft Glam foundation and WOW, it is gorgeous and honestly, looks like I could have paid big bucks for it at some fancy dancy store, so I thought I would give the concealer a try in one shade lighter and I am so thrilled I want to tell anyone especially when you are older (when you are young you can wear anything and look great)...please try both these products and you will thank me big time for saving you lots of money and totally enhancing your entire look, the name of the product suits it well. Read more
Medium to full coverage. Hydrating and thin not cake or creasy love it. Read more
Concealer covers dark circles and patches in skin.. looks and feels natural.. works really well.. Read more
Nice consistency and coverage. It’s buildable, which is great, especially for dark under-eyes where you may need a bit more product. The price is fantastic (as expected with e.l.f.), and overall it’s a great concealer for everyday use. Read more
