★★★★★
Always amazing
promogal—December 18, 2025
I never buy any other mascara except this one. Same color, same brush shape, same everything from L'Oreal. 20 years I've used it and it's amazing! Read more
LOreal Paris Makeup Voluminous Original Curved Brush Mascara Black 0 28 Fl Oz
$8.36$11.99
About this item
- Voluminous Volume Building Mascara: The uniquely maximizing formulated L'Oreal Paris Voluminous Mascara builds lashes up to 5x their natural thickness. Longer lashes and a full and dramatic eye look in a single clump free application
- Volume Maximizing Curved Brush: Build and thicken lashes evenly and smoothly with the curved brush applicator that matches the shape of your lashes. A lengthening mascara that leaves lashes supple and soft with virtually no flakes, smudges or clumps
- Washable Mascara with Panthenol and Ceramide-R: A volume mascara that can easily be removed with soap and water and suitable for sensitive eyes and contact lens wearers. Our mascara is fragrance-free, ophthalmologist-tested and allergy-tested
- Because You're Worth It: Create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more
- L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling and hair color
$8.36
Was $11.99Save $3.63
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Delivery — 16 Apr – 22 Apr
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Product details
| Color | Black |
|---|---|
| Product Benefits | Volumizing |
| Special Feature | Washable |
| Brand | L'Oreal Paris |
| Item Form | Liquid |
Technical specifications
| is_discontinued_by_manufacturer | No |
|---|---|
| product_dimensions | 2.75 x 7.06 x 0.67 inches; 0.28 ounces |
| item_model_number | 340 Black |
| upc | 071249019344 |
| manufacturer | L'Oreal Paris |
| best_sellers_rank | #1,014 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #22 in Mascara |
From the brand
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Customer reviews
4.614,130 ratings
Customers say
Customers find this mascara to be a reliable product that adds length and thickness to their lashes while being easy to apply with its curved brush.
★★★★★
Quality product with fast delivery
Danielle Wilson—December 15, 2025
Good price as well as great coverage. Fast delivery. Satisfied customer. Read more
★★★★★
Finally a mascara I can use
MAC4Freedom—December 19, 2025
I don't wear makeup often so when I do I want it to be easy to put on and easy to take off. The curved brush helps apply the product and prevents too much ending up on my eye lid or the bridge of my nose. I like it to bring a little fullness to my lashes and define my eyes, without calling too much attention to my face. I'm 70 and a little bit of sprucing is all I'm willing to do. No drips or runs and color stays on my lashes, where it belongs. This mascara is easy to use and comes off cleanly with a little makeup remover gel. Read more
★★★★☆
I don't know
D. GAMBLE—September 4, 2025
Goes on nice enough. A little hard to wash it all off. If you don't get if all off, it will look clumpy and bad. I don't know if I will purchase this again. Read more
★★★★★
Amazing quality
Tracey—December 30, 2025
The only mascara I will ever use. Makes my lashes go from nice to wt.... I look like I have fake lashes on. But it's all me. Read more
★★★★★
Great product!
C. De Foor—July 24, 2025
This mascara has been my #1 pick for a long while! Being a blonde-my eyelashes are invisible unless I use mascara! The curved brush enables me to cover those tiny eyelashes that seem to be so hard to get coverage without smearing the mascara. You can just use one application for casual daytime look-or a double application for a clump free-dramatic lash, without having to use false lashes. I am frequently asked what brand of mascara I use! The fact that it is gentle on my natural lashes and is easily removed with soapy water, make it a “must have” for your makeup routine! Read more
★★★☆☆
eh
Customer—September 14, 2025
Looks nice but too heavy on my lashes. I’ll curl my lashes and even take off the excess on the wand, but even the smallest amount makes my lashes fall again. Nice for a natural day with minimal makeup and natural looking lashes, but not for the voluminous lashes that actually hold a curl. Read more
★★★★★
Great Volume
Kim S—December 15, 2025
This mascara is priced great and is my go to. Thickens and lengthens with just one coat. Read more
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