Natori

Natori Womens Flora Contour Underwire

198+ bought in the past month

$49.99$72.00
size5
$49.99
Was $72.00Save $22.01

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Technical specifications

package_dimensions0.39 x 0.39 x 0.39 inches; 3 ounces
item_model_number721150-1
departmentwomens
date_first_availableJanuary 26, 2017
manufacturerNatori Women's IA
best_sellers_rank#216,911 in Clothing, Shoes & Jewelry ( See Top 100 in Clothing, Shoes & Jewelry ) #2,108 in Everyday Bras

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Customer reviews

4.6299 ratings

Customers say

Customers find this bra fits perfectly, with one mentioning it's suitable for a 34D size, and appreciate its beautiful appearance, comfort, and top quality construction.

★★★★★

Fits like a dream! Wide roots, FOB, shallow cups

ajaneFebruary 27, 2025

I was so happy when I put this on, it feels so lightweight and comfortable and fits perfectly. I finally found a bra that works for my size and shape! I always thought I was a 34A even though they never fit properly. I have never once had a good fitting bra. I gave up on underwire a long time ago and resigned myself to wearing mostly bralettes, ill-fitting wireless bras, sports bras and and have even worn bikini tops as bras. I was in desperate need of a decent bra for everyday wear so I started scouring the internet and almost ordered a bra supposedly designed for A and B cups but stumbled upon “abrathatfits” on Reddit where I found out that I’m actually a 30C based on their calculator. I began searching for a bra in my correct size and shape, which quickly began to feel impossible. I also learned that I have wide roots, am full on bottom/flat on top and have low projection (need shallow cups). Trying to find a bra for my size and shape seemed a bit hopeless but Natori Feathers seemed like the most recommended bra so I finally ordered one. Unfortunately it was terrible for me. Very uncomfortable and way too small in both the cup and the band. I read other reviews saying it ran small so I decided to try a bigger size (32D). Surprisingly it fit much better, although the band still felt snug and the cups had a very slight gap at the top but it was still so uncomfortable I couldn’t wear it for even a minute without so much pain from the underwire. While reading reviews someone mentioned this bra. Some said it ran small like the feathers bra but most said it was true to size and since 30C wasn’t available on Amazon I decided to try 32C. It fits perfectly and is so comfortable I could cry. The cups fit perfectly, the band is great, it gives nice shape and support, and best of all the underwire is nearly undetectable!!!! I’m not kidding it feels like it’s made of air compared to the feathers bra. I really don’t understand why this bra isn’t mentioned more and the feathers is so hyped but I’m so glad I didn’t give up on Natori and tried this one! I’m going to order another color but might try 30C to see how it feels. I’m still a little confused about the right size for me and curious how other brands in 30C will fit but I’d say abrathatfits calculator seems accurate. The color is a bit off from photos. It looks like a soft muted pink in the pictures but it’s more like a pale hot pink in person. It’s still a pretty color just not what I was expecting. Edit/update: I ordered the cashmere color in 30C from a different store and it was too small in the cups. It seems like 32C is the size for me at least from this brand. 30” under bust 33” bust. Read more

Review image 1
★★★★★

My favorite bra!

Allie SennOctober 18, 2025

This bra is comfortable, flattering, and true to size. Be careful with the mesh overlay because it can tear easily. Grateful for these bras as it is very difficult to find a 32F/G at all let alone one that isn't just beige. This bra fits well for those with breasts that are not self-supported. And, PSA, please give yourself the luxury of a proper measurement using r/abrathatfits calculator - so many of you are wearing the wrong size! I know I was! Read more

★★★★★

All the classy, comfortable sexiness Natori is known for

emulatecatMay 19, 2020

Natori makes lovely skivvies. High quality, suitable for every day as well as for under something special - the Flora bra (with matching undies) in their bright coral color is so cheerful, and such a terrific, true-to-size fit. Balanced with just the right sheerness, softness, light support, and coverage. Read more

★★★★★

Perfect for a 34D size. Very comfortable!

San FranciscoJuly 28, 2023

I love this - it's my go to bra and I've bought 4 of them over the past 3 years. Definitely a perfect fit for me! Super comfortable all day, good straps and coverage with feminine styling. Read more

★★★★☆

Might be a knockoff..

MeghanJuly 17, 2017

I'm actually really disappointed in this bra. I ordered the 32G and it fits like a 36F. The band is HUGE. The cups fit just fine, but I can tell that this isn't actually what I ordered, even though the tag says it is. I've bought Natori at the big box stores and have even been fitted for them, so I know what my size is for this brand. I don't think that I got a genuine Natori Bra, which is disappointing. PRO: It is a beautiful color and the material is very soft. My husband loves it. Read more

★★★★★

Lightweight natural support

TaysnewMarch 24, 2020

Gorgeous, lightweight and comfortable in extended sizing for a perfect fit! Lined cups prevent headlights flashing through clothes. I have this bra in 32D but the band is too loose and slides up my back even brand new on the tightest hook. I ordered this one in 30DD and it's my new favourite bra Read more

★★★★★

Fits small breasts well.

LuchsingerSeptember 6, 2025

Natori bras fit me well. It is hard to find a good fitting bra when your breasts are small. 34B. Read more

★★★★★

Love it as much as the feathers

runningcouchpotatoOctober 28, 2021

Love this bra - I'm a 30D and am a bit shallow. Fit is really similar to the feathers. Soft and doesn't show seams Read more

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