Ana Ortiz—December 10, 2025
I bought the NOBS Jr. Bubblegum Berry Blast toothpaste for my son, and it has honestly made brushing so much easier. The flavor is sweet and kid-friendly without being overpowering, and my son actually asks to brush his teeth now because he likes the bubblegum berry taste. That alone is a win! The texture is smooth, not too foamy, and perfect for younger kids who are still learning how to brush without swallowing too much. I really appreciate that it’s fluoride-free and uses nano hydroxyapatite instead—it feels safer and still keeps his teeth looking clean and bright. The packaging is adorable and the tube is easy for kids to squeeze on their own. After a few uses, I noticed his breath stayed fresh longer and brushing became a quick, drama-free part of our routine. If you have a picky toddler or a child who hates brushing, I definitely recommend this toothpaste. It turned our brushing battles into something he actually enjoys. I wish I would’ve tried this toothpaste sooner!! Read more
Customer—December 28, 2025
This toothpaste is perfect for my toddler who hasn’t gotten the hang of spitting out after brushing. He hasn’t had any cavities and mostly brushed his teeth at night. The flavor makes it easier to use. I would say yes it’s expensive but almost worth it. I bought my 3yr old a second bottle Read more
Alexis W—September 21, 2025
I absolutely love that this toothpaste is fluoride-free and uses Nano hydroxyapatite instead, such a safer option for kids! My kids actually enjoy brushing now because they love the taste. Their teeth are noticeably whiter than mine, and so far, zero cavities at their checkups. 10/10 recommend to any parent looking for a clean, effective toothpaste! Also, they have no sensitivity. Love this toothpaste! Read more
Brooke—December 21, 2025
6 boys 0 cavities!! This stuff is great! Love that its fluoride free so its safe for younger kids to swallow while still getting the same clean as the older kids. Its pricey but its worth it. Read more
cody jackson—July 6, 2025
My kids love this toothpaste! My youngest loves it too much I have to keep it put away but it really helps me get them to brush their teeth because the flavor is so yummy! I feel good about letting my kids use this because it doesn’t have unnecessary ingredients and their teeth look healthy and clean after using it! It gets plenty of bubbles but not too much which is good for small mouths learning to brush! We are happy with the amount that was in the tube as well so it was money well spent! Read more
Michelle—November 24, 2025
This truly is a great product. It keeps my little kiddos teeth healthy and makes them actually want to brush. They absolutely love the taste. They are 2 and 3, so they live on snacks. Dental appointments have been great-no cavities! Read more
mbawt—November 18, 2025
My son doesn’t like mint or other toothpaste-y flavored toothpastes. But the flavor of this is perfect! He actually is enjoying getting his teeth brushed now! I like that it’s mild and doesn’t make his breath smell like candy after. Also love the ingredients and feel better about how well his teeth sparkle after using! Read more
Tracy Pellman—October 7, 2025
We love this toothpaste! My kids ask to brush their teeth ,or they tell me they jsut brushed their teeth 2-3 times a day no arguments. They like the bubblegum flavor, clean ingredients, keeps them cavity free, we don’t care the price, this toothpaste works and we’ll continue to order! Read more