NuBeauti

Root Touch Up Powder - True-to-Nature Hairline Concealer with 11 Shades - Fragrance-Free Talc-Free Paraben-Free With Brush Dark

78+ bought in the past month

$25.46

About this item

  • YOU NEED A HAIRLINE SHADING POWDER that’s true to your hair color – but many root powder shades aren’t as described, or look BRASSY & UNNATURAL once applied. At NuBeauti, we’ve formulated our Root Touch Up Powder in 11 true-to-you shades to BLEND SEAMLESSLY with YOUR HAIR COLOR. Our Dark Brown shade is perfect for true, rich, deep chocolate brunettes ranging from deep neutral to slightly warm tones. It’s also great for adding depth to the root for medium brown hair.
  • Unlike other touch up hair color for roots that comes off easily, our pure mineral hair touch up for roots is formulated for LONGER-LASTING POWER. NO MESSY, STICKY, ITCHY color sprays or sticks. Simply dip your Precision Root Touch Up Brush in the hair root cover up powder, sweep onto your roots, and go. ROOT TOUCH-UPS HAVE NEVER BEEN SO EASY!
  • MADE WITH CLEAN INGREDIENTS from the EARTH – When it comes to our ingredients, we believe in COMPLETE TRANSPARENCY. Our hair filler is crafted from CLEAN, PURE MINERALS and VITAMINS, including mica powder, iron oxide pigments, titanium dioxide, and zinc, an essential micronutrient. This gray & bald spot cover up for women & men contains ZERO TALC, PARABENS, or other unsafe chemicals.
  • CUT BACK ON SALON VISITS – and KEEP HAIR LOOKING FRESH! This groundbreaking root color touch up formula is your answer to keeping those pesky grays covered up and MAINTAINING YOUR COLOR between salon appointments at a fraction of the cost. Our ZERO-FRAGRANCE formula is UNDETECTABLE – no one will guess that you’re wearing hair makeup. Use our Perfect Match Chart and Sample Sizes to find YOUR IDEAL SHADE.
  • AT NUBEAUTI, WE’RE PASSIONATE about formulating top-quality beauty solutions that PROTECT, ENHANCE, and NOURISH YOUR HAIR. We pride ourselves on being a FAMILY-OWNED BUSINESS whose products are manufactured right here in the UNITED STATES. Our customers are our #1 PRIORITY – if for any reason you don’t love your hair powder for women & men, we’re here to help make it right.
$25.46

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Product details

ColorDark Brown
Package InformationBox
Product BenefitsHair Coloring
BrandNuBeauti
Item FormPowder

Technical specifications

is_discontinued_by_manufacturerNo
product_dimensions2 x 2 x 1 inches; 1.44 ounces
upc616878663591
manufacturerNuBeauti
best_sellers_rank#49,568 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #96 in Hair Mascaras & Root Touch Ups

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Customer reviews

3.91,251 ratings

Customers say

Customers find the hair root touch-up powder works well, with one noting it's as effective as more expensive brands, and they appreciate its ease of application and natural look.

★★★★★

Fragrance free and does not change how hair feels

LisaFebruary 4, 2026✓ Verified purchase

I am highly sensitive to fragrances, but I wanted to be able to cover my grays. This works so well! The color I picked matched my hair exactly, and I love that my hair still feels the same, unlike another powder I tried, which made my hair feel kind of sticky and dry. That’s the best way I can describe it. I’ll be able to wash it out, without worrying about any fragrances touching my skin. And, for the people that commented about how it stains the scalp, you’re not supposed to let it touch the scalp. You should pull the hair up, away from the scalp, to avoid getting any on the scalp. Also, you only need a tiny bit, so you should be tapping the brush before you put it on. Read more

★★★★★

Very Very Slight Reddish Tint to the Light Brown

Beatrice TowerDecember 5, 2017✓ Verified purchase

The product I've been waiting for! My hair grows fast and the cut I favor is pretty basic, so I have visible gray/brown roots for a month to six weeks before I Need another haircut and color. The Pure Mineral Root Concealer allows me to touch up my roots and gain that extra time between salon appointments with confidence. I like that everything is organic. I like that now I can postpone the salon color process which is definitely not organic. Best yet, application is a snap. The container has a perforated clear plastic insert so you just shake it or tap it against the counter and the just right amount comes through to swipe onto the applicator brush. Without that plastic barrier it would be way too easy to spill the powder. At first I thought the brush tip was too small, but I soon realized it was the perfect size to control the application. It helps to hold up a hand mirror so you can see the crown of your head. Brushing your hair afterward from the roots blends the color but doesn't brush it out. The color I ordered--If I remember correctly, brown was the only option for my color range--is a good match for my medium to light brown hair with highlights, but it does contain the slightest reddish tint. The color is pretty true to the picture. The reddish tinge was only apparent at the part on my scalp. It was easy to blend it in with a few longer brush strokes of the powder on either side of the part and maybe one or two in my bangs. Like adding low-lights. The color stays in place between shampoos; in my case that's every fourth day. It does not look powdery at all. It did not rub off on my fingers. This is just a guesstimate, but it looks like I'll get dozens of uses from this $15 purchase and save 25% on my yearly salon bills. All in all, except for wanting more color choices, I am totally satisfied with this purchase and will buy again. Read more

★★★★☆

Best Way to Apply Powder and Caution

C. Paul WanioApril 26, 2025✓ Verified purchase

The best way I have found to touch up my grey hair is to first use men's hair color. Then, as the grey starts to show, I use a men's shaving brush to gently dab the powder and rub into the hair and scalp. I use a handheld mirror as I tilt my head backwards toward my bathroom mirror to prevent power from getting on my shoulders or neck, and rub the shaving brush with powder on the grey areas. Powder also gives me extra-thick hair and more time in-between hair washing. Be careful as it won't come off clothes. The best product I've found to wash it out of my T-shirt or shirt collar is "LA's Totally Awesome all purpose concentrated cleaner" from Home Depot. It's not perfect and you'll need to experiment with soaking or washing full-strength or diluted. I'm careful and do like the results of the powder. It also gets onto my pillow cases. Silk pillowcases help. Bleach is useless. It can also get under your fingernails, so always ask someone else to scratch your head, LOL. Good luck. Read more

★★★☆☆

Makes Hair Color Dull

Eena HomanJanuary 28, 2026✓ Verified purchase

The darkest brown was not very dark. It took away the shine in my hair and made it look dull. 2/17/26 Update: Because of my dissatisfaction the seller contacted me. They really listen to their customers comments and obviously strive for customer satisfaction. I'm impressed! Read more

★☆☆☆☆

The Good News, The Bad News...

stinaJanuary 23, 2024✓ Verified purchase

The good news is that stuff works amazingly well. It goes on quickly, easily and looks magnificently natural. The bad news is I immediately felt short of breath after applying. I checked out the ingredients, and they looked innocent enough - mica, iron oxides and zinc. However, as my shortness of breath persisted, I Googled the ingredients. Here's what Lord Google has to say: Repeated exposure to Iron Oxide fume or dust can cause pneumoconiosis (Siderosis) with cough, shortness of breath and changes on chest x-ray. AND Mica can affect you when breathed in. * Repeated high exposure to the dust can irritate the lungs and may cause lung scarring (fibrosis). This causes an abnormal chest x-ray, cough and shortness of breath. Read more

★★★★★

The colorant works very well.

DeBorahJanuary 27, 2026✓ Verified purchase

It does cover the gray very well. I am happy with it. I needed to practice with the brush so I can apply the product evenly. You must be very careful when handling the container because the product will get on things. I only put it on after I'm dressed because I don't want to risk getting any of the colorant on my clothes. Read more

★★★★★

Best powder and a fair price

CustomerMay 28, 2025✓ Verified purchase

Researched multiple brands to help a friend whose hair was growing back post treatment. Too many brands had additives that made us shake our heads (no pun intended). Friend loves it. I started using it because there’s hardly anyone over 50 whose hair isn’t as thick as it once was. At least we can try to make it less obvious. Thanks to whoever created this product. I ended up buying a couple of colors for myself as well. Read more

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