Liz—November 24, 2025
These smell realllllllly good! I don’t use them “as is.” I mix one of these mini size detergents per one gallon of unscented laundry detergent. I love the results - it’s my preferred way to use these soaps. When I use it “as is”, the scent would be overpowering. With this product, I no longer need to use the scented beads. It is a bit pricey for the money, but stretches when you use a little for the amazing smell and also get rid of the scented beads I was previously using. Your clothes will come out smelling great! Overall, I like this product a lot! Read more
Customer—December 14, 2025
The best laundry detergent ever!!!! It smells amazing and a little goes a very long way. I got the sampler pack to try out the different scents. My favorites are the DIVA and French Market. DIVA is a very clean fresh scent that draws many compliments from people wondering what perfume I'm wearing. French Market is a gardenia and tuba rose scent that reminds me of my home in Hawaii. It cleans extremely well with only 3oz per load. Definitely worth the price. Read more
Mary—December 15, 2025
The bottles are TINY and the detergent is very runny but it does leave my clothes & laundry smelling fresh for days (over a week). I think it's a bit overpriced, but I'll save it for guests laundry sheets & towels. It works well though and is pretty concentrated (a little goes a long way!), so you may want to use it with another unscented detergent to make it last longer. Overall it's fun to have on hand for when you want to WOW your guests, but not sure I'll buy again as it's expensive. Read more
Stephanie—March 13, 2025
So, I've been hearing about how awesome this stuff is for some time now. I finally gave in and purchased it so I could try. I got the sample pack so I could smell each one rather than just trust the reviews I read. I'm a mom of 3 and tested a ton of products, so I used this laundry detergent for 3 weeks or so to give an accurate review. So, upon first smell, I didn't like any of the scents. I thought they were way too strong. I decided to put a tiny bit of each on a cotton ball and let them sit for a bit. I went back and smelled them and the Diva smelled the best by far, but I was not super impressed. It was definitely a smell I had to "get into". I read a lot of reviews and noticed some mixed this with a nonscented soap, so I bought some nonscented soap and dryer sheets so that way I could get the full effect of the smell. I mixed about 3/4 a capful of nonscented laundry soap with 1/4 a capful of Diva. I didn't want the scent to be too overly powerful, but still enough to get into my laundry. I then dried my laundry with a nonscented dryer sheet and it did come out smelling great. Not too powerful, but enough. Again, I'm not super impressed with the smell, but there's no denying Diva was the better of the 3. So, in the last 3 weeks, I've experimented with various kinds of laundry to test the effectiveness of the laundry soap. I tested everything from sheets, towels, comforters, clothing, dog beds, and dog blankets. Again, I'm a mom of 3, so I need some really good detergent to get my teenager's sports uniform, my 8-year-old art activities, and my toddler's messy stains. If you're looking for a detergent specifically to freshen up the scent of your clothes, then you'll love this. If I am just cleaning my kid's clothes, towels, etc, with no stains or problems, then it's wonderful. However, if you need a stain remover or deep cleaning for your clothes, this probably won't be it. For instance, my teenager's sheets needed to be washed, so I used the Diva with the nonscented laundry soap, then dried with a nonscented dry sheet, and the sheets came out smelling terrible. You could smell the laundry detergent on the outer edges of the sheet, but the inner part smelled yucky. I thought maybe it was just my teen, so I went and got my sheets. I smelled them and they still smelled like the detergent from a previous wash. No stains, no scents, no spills, or anything. I washed my sheets, but the Diva stuff, and the same thing happened with my sheets that happened with my sons. My washer was just cleaned out, so it's not due to a dirty washer or anything like that. I have a washable runner in my home, so I decided to wash that with Diva so that, hopefully, my house could start smelling subtly like Diva. My daughter must have spilled a little juice on the runner as I could see and smell the juice before I put it in the washer. When the runner was done, the stain AND the smell of juice was still present. I had the runner on a long wash. It literally took an hour of cleaning this runner, and it did not at all smell like Diva, nor did it get a small stain out. I was actually quite shocked. Because of the price and the small amount you get, I'd hope this stuff would be the best I've ever used. I ended up having to go back to my original laundry detergent to tackle the stains and smells in the sheets and the runner. I was saddened by that. Now again, if you just need the detergent for the smell, go for it. But if you're needing actual assistance with kids spills, stains, or deep cleaning then don't waste your money. I had just purchased a bigger bottle of the Diva then I realized the issue with the sheets and runner. So, my plan is to use this stuff when I have simple laundry that needs to be washed, but If I'm needing something powerful then unfortunately I have to resort back to my original. Read more