AMERICAN CREW

American Crew Mens Hair Forming Cream Like Hair Gel with Medium Hold Medium Shine 3 oz

767+ bought in the past month

$15.03$19.50

About this item

  • SIMILAR TO HAIR GEL: Easy to use styling cream that creates wave separation or curl definition.
  • LIKE HAIR GEL FOR MEN: Works well when groomed, wavy, textured look is desired.
  • KEY BENEFIT: Medium hold and medium shine. Helps hair look thicker and is ideal for easing new users into the potential of styling pucks.
  • HOW TO USE: Apply to towel-dried hair. Comb through and allow to dry naturally.
  • HAIR LENGTH: Recommended for those with short to medium hair length
  • WHO WE ARE: American Crew is a leader in, Men's Grooming for HAIR, BODY, BEARD, SHAVE, STYLE categories. American Crew's ongoing commitment is to elevate men's style and enhance their personal image.
$15.03
Was $19.50Save $4.47

In Stock

DeliveryThursday 16 Apr – 22 Apr · Order within 6h 53m
Easy Returns · 30-day window
This order is a gift

In Stock

Secure Checkout
Free Returns
30-Day Guarantee
Secure checkoutAll transactions are SSL-encrypted. Your payment info is never stored.
Free returnsReturn or replace within 30 days
Fast deliveryOrders ship within 1 business day and arrive in 4–8 days.
Buyer protectionIf your order arrives damaged or doesn't show up, we'll make it right.
24/7 supportOur team is here to help. Reach us anytime by email or chat.
Ships fromOur Warehouse
Returns
Easy Returns30-day return window
PaymentsSecure transaction

Product details

Product BenefitsHair styling, Medium hold
Hair TypeAll
Material Type FreeDye Free
ScentOriginal
Liquid Volume85 Milliliters

Technical specifications

is_discontinued_by_manufacturerNo
product_dimensions3.94 x 1.97 x 0.5 inches; 4 ounces
manufacturer_recommended_age18 months - 8 years
item_model_number33401124014
upc738678002711
manufacturerRevlon Consumer Products Corp.
best_sellers_rank#1,828 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #13 in Hair Styling Creams & Lotions

From the brand

Product detailProduct detailProduct detailProduct detail
Product detailProduct detailProduct detailProduct detailProduct detailProduct detail

Product videos

Product video 1

Customer reviews

4.62,183 ratings

Customers say

Customers find this hair cream to be of good quality and appreciate its ability to keep hair in place throughout the day. Customers like its texture, with one noting it's easy to work with, and while some find it not too sticky or greasy, others mention it can be too sticky.

★★★★★

Perfect everyday hair cream - Great hold without the greasiness

Dani T.December 25, 2024

As someone who purchased this for my husband who uses hair products daily, I can confidently say this American Crew Forming Cream hits all the right notes. What stands out is its reliable hold for styling without feeling heavy or greasy in the hair - a common issue with many men's hair products. The medium hold is just right for everyday use, allowing for natural movement while keeping the style in place. The shine level is subtle and professional-looking, not overly glossy. I particularly appreciate the pleasant scent, which isn't overpowering like some other hair products can be. The 3 oz container lasts quite a while since you don't need to use much product to get good results. When you factor in the quality and longevity, it offers great value for money. It's become a staple in my husband's daily grooming routine, and I'll be purchasing it again. Whether you're looking for something for yourself or as a gift (it makes a great stocking stuffer!), this forming cream is a solid choice for men who want reliable hair styling without gel stiffness or the greasiness of some other products. Read more

★★★★★

Solid Option, long lasting!

Kurt GJuly 17, 2025

Always works, no issues. It has been great cream that I’ve been using for years and is HIGHY recommend. It was getting too expensive but it looks like prices are coming down. The 3oz lasts a really long time. Maybe 3 - 4 months. I can check my Amazon history but the point is - this jar will last you a long time! Hold is good, shine feels right. It’s definitely sticky! Takes a second to get off your hands and make sure you don’t get one big glob on your hair because then it gets gooey. Read more

★★★★★

A Solid Everyday Hair Wax

YaoJune 21, 2025

The texture is smooth and easy to work with—not too stiff or sticky. It spreads evenly in the hands and applies to the hair without clumping. I appreciated that it offers a strong hold that lasts most of the day, while still allowing some flexibility to restyle if needed. It works great for shaping short to medium-length hair, especially for creating a textured or slightly messy look. What I like most is that it doesn’t leave a greasy or overly shiny finish. It has more of a natural matte effect, which I personally prefer. It also washes out easily with regular shampoo, with no residue left behind. Read more

★★★★☆

Great Hold and Shine – American Crew Hair Cream Delivers

SimonApril 24, 2025

The American Crew Men's Hair Forming Cream is a solid choice for anyone looking for a versatile styling product. It provides medium hold that keeps my hair in place throughout the day, but without that stiff, crunchy feeling you get with gels. I love the medium shine it gives my hair a natural, healthy look without being too greasy. Performance: The cream is easy to apply and works well on both damp and dry hair. It gives my hair texture and control, and it’s lightweight enough that it doesn’t weigh my hair down. The hold is just right not too strong, but enough to keep everything in place without reapplication. Scent: The scent is fresh and clean, but not overpowering. It’s subtle enough that it doesn’t clash with cologne or other products. Pros: Natural shine and medium hold Lightweight and non-greasy Easy to apply, no crunchiness Pleasant, subtle scent Cons: Might not provide enough hold for very thick or unruly hair types Overall, it’s a great daily-use product for anyone who wants control and style without the heavy feel of traditional gels. Definitely one of the best hair creams I’ve tried! Read more

★★★★★

Great Hold and Natural Look!

svpikeOctober 16, 2025

I really like this hair forming cream! It gives a medium hold and just the right amount of shine without making my hair look greasy or stiff, last all day as well. It’s easy to apply and style, and my hair feels soft and natural all day. There is no smell and priced better on Amazon then other places I have seen it. It’s perfect for everyday use and works well for a variety of hairstyles. I’ve tried other gels and creams, and this one stands out for giving control without weighing hair down. Definitely a staple in my grooming routine. Read more

★★★★★

Great Gift for a Stylish Friend

BrinaOctober 16, 2025

bought the American Crew Men’s Hair Forming Cream as a gift for a friend who’s really into grooming and styling, and he loved it! The cream has a nice, light hold that helps shape hair without making it stiff or crunchy. He said it smells great and works well for everyday use, giving his hair a natural look with some shine. It felt like a thoughtful and practical gift, especially for someone who takes pride in their hair care routine. Overall, a solid choice if you’re looking to give a grooming product that’s both useful and high quality! Read more

★★★★★

Great product

TravisAugust 11, 2025

As an everyday user of this I can't speak highly enough of the product. A dime size goes a long way which results in a great value. Use it wet for a bit of shine. Use it dry for a matte finish. Great hold and great smell. Read more

★★★★★

Works well, affordable. Will buy again.

Andrew BrachtOctober 14, 2025

Exactly as described. Medium hold, medium shine. Not too sticky or hard to work with. Not messy. Not greasy. Works well for shaping longer hair. Good subtle fresh smell, not too strong. I like that they offer a broad range of high to low shine and firm to low hold styling products with combinations all in between. Read more

Recently Viewed