Biolage Color Last Purple Shampoo - pH Balancing Shampoo for Color-Treated Blonde Hair Neutralizes Brass Unwanted Warm Tones

If you are trying to find your go to purple shampoo look no further. Biloage keeps your blonde bright and leaves your hair soft Read more

Great great product works really well. Read more

Love this item!! Great for grays and silver with no gold or yellow highlights! Wonderful body and shine! You won’t be disappointed! Read more

Like a lot of women recently, I've let my natural gray/white hair grow out over the last couple of years. Although my natural color now requires much less maintenance I need a purple shampo to make sure it doesn't go yellow on me! I use Biolage Ultra Hydrating shampoo as my daily shampoo/conditioner (yes, I wash it every day, don't get on me!) and was pretty excited to find this Biolage purple shampoo. I like it! It smells good and doesn't dry out my hair the way other purple shampoos have. I'm pretty fanatical about keeping up my color, I may have let my gray hair fly but I don't want that yellow in there making me look old! So I use purple shampoo twice a week and it's nice to have one that keeps my hair feeling nice and taking out some brass/yellow. I still think Fanola is the gold standard for really toning out the yellow, but I definitely need to deep condition after using it as it dries my hair out quite a bit. I will start alternating this with the Fanola to keep my hair looking fabulous! This isn't quite as intense, but it does do a good job, it certainly smells better and it leaves my hair in good condition! Read more

My favorite shampoo Read more

I used to use Shimmering Lights. It would dry my hair out so bad! It was horrible. I started using this since my hair dresser suggested it. IT's an affordable price here, huge bottle that lasts me forever, and doesn't dry my hair out. I leave on for 3-4 minutes every other time I wash my hair and my hair is never brassy anymore! It smells amazing and makes my hair very soft and moisturized.. I have very kinky curly blonde hair. Read more

This product is one of the best. My hair feels great Read more

This is the best purple shampoo I have ever used. It's more expensive than others, but it's worth it. It makes your hair shimmer and I get compliments all the time. Read more