Real Rockies Reviewer—January 4, 2026✓ Verified purchase
I have short, fine hair and have always struggled to find a product that truly raises the roots without making my hair feel stiff, sticky, or weighed down. This one actually delivers. Color WOW Raise the Root gives me noticeable lift right at the scalp and helps my hair look fuller without feeling crunchy or overstyled. It works especially well when I spray lightly at the roots and then blow-dry — the volume holds and still looks natural. Personal thought: I genuinely love this product and recommend it all the time because it’s one of the few that’s made a real difference for my hair. The key, though, is moderation. When I’ve used too much in the past, my scalp has started to itch, so a little truly goes a long way. Used correctly, this is one of those rare hair products that actually lives up to the hype — especially if you have fine hair and struggle with flat roots. Read more
LaurenMariaGrace—January 3, 2026✓ Verified purchase
works fantastic if your blower isnt too hot. Used it with both my dyson round brush and revlon round blower brush- the dyson gave me much more volume, the revlon gets too hot and the product doesnt work. Read more
Diane—February 11, 2026✓ Verified purchase
Its okay, nothing special and does the job advertised. Read more
DebO—January 7, 2026✓ Verified purchase
I was dubious that this would work. And it is expensive. After a month I can say it is worth it. It give my hair a decent lift and it still has it the next day. I will definitely buy again. Read more
EyerishAngel—March 14, 2024✓ Verified purchase
I never received my product from ordering here and had to get it some place else. I did, however, want to write a product review based on my experience anyway. It feels like a texturing product. I definitely did not get the dramatic experiences people are showing online and maybe it's because I used it sparingly for a couple of factors. I read reviews that it can be very stiff and has a very strong fragrance which I can't tolerate with anything. I applied it to the roots of each section of damp hair and then combed it in before applying the heat of the blow dryer. Without the product, I can get lift but that lift drops within 10 minutes especially in southern humidity. I typically can't have product in my hair since it is so fine and anything makes it heavy. This product was light, based on my usage, and I did not experience stiffness. It did not feel like hairspray. However, I did not use a ton on my roots and I can feel that if I used anymore product than I did then it would probably be too heavy and wouldn't work. I did experience a little more lift than I normally would after a blow dry and it did drop a bit 10 minutes in. So, my experience is that it works to an extent. A few reviews indicated that the fragrance was so strong that it gave them a migraine. I used this on a day where I had a migraine with the assumption that, if it got worse, I would wash it out promptly. It did not make my migraine worse. I do REALLY wish they made a fragrance free version of this. There is really no need to add fragrance to things unless you are hiding something in the ingredients. By midday, the product stopped working and my hair went back to how it always is. Read more
Verified Purchaser—March 26, 2024✓ Verified purchase
After only a few hours, the product becomes very gritty feeling, and your hair will feel dry and porous to the touch. If you read the ingredients, the first one is denatured alcohol. The rest are other chemicals like polymers. The next morning after using it, my hair felt gummy at the roots where the product had been applied, and it looked dry and dull. My scalp also felt itchy. I didn’t want to risk any further damage or breakage, so I immediately tried to shampoo it out. When I got my hair wet in the shower, it felt weird to the touch, like it had something bonded to it. The first shampoo didn’t remove the buildup or icky coated feeling. I shampooed a second time, something I never do, and it started to feel slightly better, but I could still feel something wasn’t right with my hair. Usually after shampooing, it feels clean and smooth. I didn’t want to do a third shampoo, so I used my regular conditioner and hoped for the best . After blowdrying my hair, it still looked dull and had none of its regular shine or softness which is not at all how my hair usually looks and feels after washing it. The gritty, gummy, feeling at the roots was gone and so was the itching, but my hair still doesn’t feel like it did before I used this product. It definitely damaged my hair. I wish I had checked out the ingredients more thoroughly before buying it. I noted that most of the reviewers who posted a photo or video did so immediately after styling, following their first use of the product, which is when it looks and feels its best. After only a few hours of being in your hair, that’s when the damaging effects will start to appear. This product is getting super over-hyped on social media by influencers. please don’t make the same mistake I did and fall for it . If you need lift at the roots, just use a good quality hairspray and styling products. I reached out to ColorWow with my concerns, and they offered to exchange this product for a different one if I return it. However, after reviewing the list of similar sounding ingredients in their other formulations, I’m going to take the financial hit and the lesson to be more careful in the future. I spent $25 on some thing that is genuinely terrible and should be pulled from the market. Read more
Cheleoxo—December 13, 2025✓ Verified purchase
After several months of hair loss due to medical reasons I tried many products to restore my already thin hair. It cost quite a bit and was very discouraging. Thank goodness I didn't give up and ultimately tried "Raise the Root" and have been using it for a year or more. My hair volume and elasticity has been restored along with my self respect. Does not weigh my hair down, holds curls if I make them, does not make my hair greasy and lasts several days. Excellent volume and "fluff". Read more
Customer—January 29, 2026✓ Verified purchase
You will love this spray Can’t tell you put it in your hair meaning not tacky. It does as it is advertised my hair has more volume and shine. You can leave it on wet hair or you can blow dry it no fragrance just clean spray!! Read more