e.l.f.

e l f Hydrating Face Primer Makeup Primer For Flawless Smooth Skin Long-Lasting Makeup Fills In Pores Fine

1487+ bought in the past month

$9.00

About this item

  • PRIMER FOR LONG-LASTING MAKEUP: This e.l.f. primer transforms your face into a flawless, smooth canvas ideal for long-lasting makeup application.
  • HYDRATING FORMULA: The formula is infused with grape and vitamins A, C, & E to help boost complexion and hydrate your skin.
  • GREAT FOR ACNE-PRONE SKIN: Great for acne-prone, combination, and oily skin.
  • PERFECT PAIRING: Pair with the e.l.f. Flawless Finish Foundation or Camo Concealer for an all-day satin finish.
  • SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% cruelty-free and Vegan.
$9.00

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DeliveryFriday 24 Apr – 30 Apr
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Product details

Brande.l.f.
Product BenefitsHydrating, Smoothening
Item FormCream
Skin TypeAll
Package InformationTube

Technical specifications

is_discontinued_by_manufacturerNo
product_dimensions1.6 x 1.6 x 5.5 inches; 1.26 ounces
item_model_number83406
upc609332834064
manufacturere.l.f. Cosmetics
best_sellers_rank#1,624 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #8 in Foundation Primers

From the brand

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Customer reviews

4.541,611 ratings

Customers say

Customers find this makeup primer excellent, noting it makes their face feel smooth and works well under any makeup.

★★★★★

Best primer ever

Kimberly LedbetterNovember 30, 2025

The best primer I’ve ever used. It goes on so nicely hardly feels like you are wearing anything but yet makes your skin feel so good. Makes your foundation go on so smooth . A must for a smooth foundation! Read more

★★★★★

Smooth, Glowy, and Hydrated Perfection 💧✨

EbonyOctober 10, 2025

This e.l.f. hydrating primer is my secret weapon for flawless makeup! It makes my skin feel soft, moisturized, and perfectly prepped before I even start applying foundation. The texture is silky and lightweight, and it melts right into the skin without feeling greasy or heavy. My makeup glides on beautifully and stays put all day. I love how it gives me that natural, healthy glow even under matte products. It smooths out my pores and gives my skin such a soft, even finish. I’ve noticed my foundation looks more blended and never cakes or clings to dry spots anymore. It’s gentle enough for my sensitive skin, has no strong scent, and feels refreshing every time I apply it. I honestly can’t imagine my makeup routine without it now. If you want that fresh, dewy, hydrated look that lasts all day, this primer is a must-have. 💕💧 Read more

Review image 1
★★★★★

This face primer works very well! SO much less expensive than the other brands!

Melissa De ClercqJanuary 5, 2026

Great quality Read more

★★★★☆

Recommend

TrespenceSeptember 21, 2025

I have 55+ combination skin. I use this product with my daily spf under mineral make up. Once this dries, it provides a lovely smooth canvas for the mineral make up. It is light and does not feel oily on the skin. The price is excellent. I dont have any negative consequences (acne, allergy etc) after using the product. Read more

★★★★★

for soft feet

Liliannis Pellicer LeyvaDecember 3, 2025

I loved this first of e.l.f.! Leaves the skin super hydrated, soft and with a very beautiful and natural finish. Makeup is applied much better and lasts longer without critting. I have dry skin and this product works perfectly for me because it doesn't feel heavy or greasy. In addition, the packaging is practical and yields a lot for its size. I would definitely buy it again, excellent quality for the price. Read more

★★★★★

e.l.f. Hydrating Face Primer: My Wife's Essential for Dewy, Long-Lasting Makeup

Richard FletcherOctober 8, 2025

When it comes to makeup prep, my wife consistently turns to the e.l.f. Hydrating Face Primer—so much so that I’m now a repeat buyer! This primer has become an absolute staple in her vanity, and for good reason. Unlike some mattifying formulas, this primer excels at delivering deep, weightless hydration, instantly plumping the skin and creating a truly flawless and smooth canvas. It melts beautifully into the skin, banishing any dry patches and giving her complexion a noticeable dewy boost without ever looking greasy. The true magic lies in its ability to lock down makeup. It ensures foundation and concealer glide on seamlessly and, more importantly, stay put. Her look remains fresh and vibrant for hours, making it ideal for long days. For anyone with normal to dry skin looking for an affordable, high-performing primer that hydrates and prolongs wear, this e.l.f. product is simply the best value and earns its title as a must-have repeat purchase. Read more

★★★☆☆

Makeup doesnt stay on long enough

Melissa ParksSeptember 16, 2025

I wore this under my makeup to work and my make ended up coming off. I think it is to waxy for my skin tone. Read more

★★★★★

Great hydrating primer for a smoothfinish

Honey RodriguezNovember 25, 2025

I loved this hydrating primer from e.l.f. from the very first use. The texture is lightweight, smooth, and absorbs quickly without leaving a greasy feeling. It leaves the skin well-hydrated and ready for makeup, helping foundation apply more evenly and last longer. What I like most is that it gives a fresh, luminous finish perfect if you have dry skin or need a boost of hydration before makeup. It also has no strong scent and doesn’t irritate the skin. The bottle is compact, sleek, and easy to use thanks to its pump dispenser, which gives you just the right amount without waste. Read more

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