Latasha Hacker—January 14, 2026
This is great and very affordable mascara!!! I would recommend it. It clumps up on me a little if I'm not careful, and it's definitely not waterproof, bc when I workout each day, all my makeup starts to sweat off and sometimes little dots of mascara will leak onto my cheek/under eye lid... BUT that being said, it's wonderful mascara and I'm gonna continue to use it. You can't beat the price!!! Read more
Very quick to be delivered and pleased with over all graphics that was personalized. Only part of it was the stitch along the edge has a defect. I had to glue the thread down carefully so it wasn’t noticeable.—December 31, 2025
I love this mascara! I have thin lashes so this is easy to apply, gives an even coat and extends my lashes as well as helping with a fuller look. No clumping, flaking, or smudging. This is my new favorite and I will definitely keep buying this product! Read more
Customer—January 8, 2026
I really like this mascara — it gives my lashes great volume and a beautiful unfurling effect, making them look fuller and longer. It looks fantastic right after application, but I do notice some smudging under my eyes as the day goes on, and the effect tends to fade a bit by the end of the day. Read more
K. Mair—December 17, 2025
Hear me, when I tell you that this is the best mascara on the market. I have used the Lash Princess mascaras from Essence for YEARS and they continue to be what I return to time and time again. First, the price is incredible. Just the regular, everyday price. When you can get it on sale, it's an even greater deal. Second, the performance is incredible. I rarely, if ever, get raccoon eyes from this, and if I do, it's because I had leaky eyes from allergies or I cried. Otherwise, this stuff is pretty bullet proof, while coming off easily with eye makeup remover. I love the brown for days when I want my lashes to look luscious but more naturally fabulous. I cannot recommend this highly enough. It's my favorite for a reason. Read more
Samantha—December 17, 2025
I love the Lash Princess False Lash Effect Mascara! It gives my lashes noticeable volume and length without clumping, and the effect really does make it look like I’m wearing false lashes. The formula goes on smoothly, lasts all day, and doesn’t flake or smudge. I also appreciate that it’s cruelty-free and affordable compared to high-end mascaras that don’t perform nearly as well. This has become a staple in my makeup routine, and I’d definitely recommend it to anyone looking for bold, dramatic lashes. Read more
Miranda—December 28, 2025
Incredible!!! Best mascara I’ve ever worn in my 32 years. Goes on smooth and not clumpy and makes my lashes look SOOOO long and thick/black! I’m impressed especially since it’s so cheap! You can trust the other reviews! I promise!! Read more
Roz—January 5, 2026
I had been using the expensive WOW mascara and did not like it, then I was told about this marcara and I can't say enough good things about it. Beautiful on, and so easy to remove with my regular coconut oil cleanse. And the price is a huge plus! Read more
Snowbound—December 9, 2025
As an older woman I have spent upwards of $30 on mascara. No longer. This mascara is even better than the imported (France) mascara that I used for years for a tenth of the cost. It goes on smoothly, doesn't clump, stays in place and really lengthens my sparse lashes. I've been using Essence brand for over a year now and it has become my go to lash product. I can replace it every three months without breaking the bank. Great product. Read more