Jade Leaf Matcha

Jade Leaf Matcha Organic Japanese Hojicha Powder Roasted Matcha Green Tea Powder - Barista Edition - Authentic Japanese

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$11.99

About this item

  • ORGANIC HOJICHA POWDER: Hojicha is a Japanese green tea expertly roasted to draw out a mild, nutty flavor profile like coffee but without the bitterness and caffeine. Our Barita Edition Hojicha powder is crafted from Japanese first harvest green tea leaves (tencha & gyokuro) and is well suited for delicious cafe-quality Hojicha lattes and blended recipes.
  • LOW CAFFEINE: With only 5-10mg of caffeine per serving, Hojicha is a low-caffeine delight perfect for afternoons or evenings, a great alternative to coffee.
  • CERTIFICATIONS: 100% USDA Organic, Japanese Roasted Matcha Powder, Farm-Direct, Vegan, Gluten-Free, Dairy-Free
  • PREPARE LIKE MATCHA: Add hot water and prepare the hojicha like matcha powder; enjoy hot, cold, or iced – makes delicious Japanese hojicha tea lattes or smoothies
  • JADE LEAF MATCHA: Jade Leaf is proudly the #1 Matcha brand in the US*. We source our matcha directly from family owned partner farms across the Uji and Kagoshima regions. Our tea masters fuse traditional and modern techniques to cultivate leaves brimming with flavor and nutrients, creating well rounded flavor blends, not found anywhere else.
$11.99

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Product details

BrandJade Leaf Matcha
Item FormPowder
FlavorHojicha Barista
Tea VarietyHoujicha
Unit Count1.76 Ounce

Technical specifications

package_dimensions6.89 x 4.84 x 0.83 inches; 1.76 ounces
upc850013549603
manufacturerJade Leaf, LLC
units1.76 Ounce
best_sellers_rank#14,989 in Grocery & Gourmet Food ( See Top 100 in Grocery & Gourmet Food ) #81 in Matcha Tea

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Customer reviews

4.3435 ratings

Customers say

Customers find this hojicha powder makes great lattes and appreciate its value for money, with one noting it pairs beautifully with oat milk.

★★★★★

Makes a Great Hojicha Latte!

Prep My RecipeOctober 31, 2025

The media could not be loaded. This is the first time I've tried Hojicha Powder. I loved it and definitely will buy it again! It has a warm, roasted flavor and color (similar to coffee) with a hint of green tea. Although the texture has a slight chalkiness to it, the Jade Leaf Hojicha Powder has a wonderful taste and smokey aroma. It's perfect for making lattes and a great choice for those that want a very low caffeine option. Their packaging has a sturdy resealable zip, making it easy to store (I store my package in the fridge to extend the freshness). The roasted green tea leaves produce the most delicious roasted flavor with a fraction of the amount caffeine you get in coffee. Perfect for an afternoon pick me up without the jitters. Read more

Review image 1
★★★★★

Earthy and Authentic — Easy to Store and Enjoy at Home

JW_AmazonJanuary 10, 2026

I love the earthy tones of this Hojicha — it tastes just like the ones I enjoyed in Asia. Being able to make it at home is such a treat, and it’s much more convenient than buying it at a café every time. The packaging is also great: the pouch is small enough to keep the tea fresh after opening, which helps preserve the flavor. Overall, this is a high-quality, authentic tea that I will definitely repurchase and recommend to anyone who loves Hojicha. Read more

★★★★☆

Great quality!

NattyMay 31, 2025

I love Jade Leaf products and it was my first time purchasing Hojicha! I gotta say it tastes amazing! Highly recommend with oat milk and sugar! Read more

★★★★★

Good option for hojicha powder for making lattes

Phuoc TranJanuary 8, 2025

As a fan of hojicha lattes, it is already difficult to find cafes that offer such drinks. Therefore, I took a gander at Amazon to look for hojicha powder, as I have the capabilities to make them at home, and I enjoy the process as well. I purchased the 50 g Jade Leaf Barista Hojicha Powder bag to make hojicha lattes, which cost me $9.95. Hojicha, being roasted green tea leaves, yields a nuttier, earthy taste with a deeper roasted flavor compared to ceremonial matcha powder I've bought from Japan. The powder is ground very finely and doesn't require sifting, which is especially helpful when using the traditional method of mixing with a bamboo chasen whisk. The powder dissolves into hot water well and is a good pairing with milk or other milk alternatives such as oat or almond milk. The bag claims a single shot of hojicha is at a serving size of 1 gram (1/2 teaspoon) and 2 grams (1 teaspoon) for a double shot serving. I personally prefer a really rich hojicha flavor, so I use 4 grams (2 teaspoons), essentially a quadruple shot. Even if I will eventually finish the bag quicker, the higher intensity of flavor is something I enjoy more. In that case, the 50g/1.76 oz bag yields me about 12.5 servings. At $9.95, each serving of 4 grams/2 teaspoons costs me roughly $1.25. Considering the added cost of milk/milk alternatives, each latte I've made is about $2-$3, which is much more economical than paying $5-$7 for a hojicha latte from local cafes. I would recommend this powder to those interested in trying out hojicha as it does have the rich, deeply flavored and slightly roasted hojicha flavor I expect, but at a cheaper cost and better flavor than the few cafes that actually offer hojicha lattes. Overall, this product carries its value well, as it is both delicious and friendly to the wallet. Given this positive experience, I do plan on purchasing their Teahouse line of hojicha powder, as Jade Leaf claims on their website that the Teahouse variant is of a higher quality than their Barista powder. Read more

★★★★★

Great quality

KristiMarch 22, 2025

I really like this stuff. I'd purchased a smaller bag once before to try it out and I really liked it, I wound up going through it pretty quickly. I use it for drinks (regular matcha, matcha latte) and I used it to bake (it makes awesome banana bread). I've also added it to my protein shakes, which adds a delicious flavor and gives me a little caffeine boost. For the large bag that I ordered, it came with a bag inside of a bag (the big bag is resealable, the little one I clip shut inside of it). Here's all of my likes for it: the packaging helps it stay fresh because of the seal and the foil packaging; the bag size is great to use multiple times and not burn through it too quickly; the color of the powder is a beautiful, vibrant green, not dull or muted or suspicious looking in any way; it blends super easily with anything, I can get away with a spoon or just a protein shaker and it mixes beautifully; it smells amazing. Overall, it's a great product. I also bought this brand's little matcha whisk and their spoon for measuring, which I've learned I don't use either, so there wasn't a point in that I guess lol. Read more

★★★☆☆

Gritty but good

Jenny LeeOctober 17, 2025

I really like how roasted the falvor is, very nice aroma and taste. It's a personal preference, but the slight gritiness is what's stopping this from being great. I personally will not buy again only because I prefer a smooth texture. Drinkability wise, it is pretty easy on the stomach and does not cause a caffine crash. The quality and freshness of the hojicha seems good. Another thing is that the flavor could be stronger, it requires more powder to taste the hojicha. Read more

★★★★★

Delicious!

Broom #13November 6, 2025

I loved the taste! I felt it was just right: smoky and smooth at the same time. I used it to make a hojicha latte with oat milk and agave syrup. It blended well using my chasen (bamboo whisk). I recommend! Read more

★★★★★

Great flavor

LScotyDecember 29, 2025

Great flavor for making matcha. Read more

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