PurelyWHITE DELUXE Simply Purple Brightening Powder - Conceals Stains No Sensitivity - Enamel-Safe Toothpaste Whitening Powder for Coffee

First order of business, yes, this product does whiten teeth. HOWEVER, if you’re excepting big results after the first use, you’ll be disappointed. This takes time (maybe a few weeks) to show a significant difference in whiteness so as long as your expectations align with reality, you’ll be pleased with your progress. My photo shows the before on the left, and after two weeks of use on the right. As you can see my teeth are definitely getting whiter but they’re not dazzlingly white. Still, I think this is great progress for only a couple of weeks (especially since I drink coffee every day) and they get a little whiter with each use. Other things I love about this product: it smells and tastes like fruity pebbles cereal. You’d think that might taste weird combined with a mint flavored toothpaste but it actually makes it more palatable (I don’t like the taste of mint but that’s 99% of toothpaste.) It has a semi gritty texture but without feeling harsh, like it feels like it’s getting your teeth extra clean but it doesn’t hurt or feel like you’re rubbing your enamel off or anything like that. I genuinely love how my teeth feel after using this, it’s the cleanest they’ve ever felt. One thing I do worry about is my teeth becoming sensitive over time since this does really get in there and scrub the crap out of them, but I haven’t noticed any sensitivity yet and that’s after using the product twice a day, every day for about a week. (Was using it just at night for the first week.) The too long did not read version; will whiten your teeth over time, tastes and smells like fruity pebbles, and will leave your teeth feeling the cleanest they’ve ever felt. Read more

Was very skeptical but works great! My teeth are visibly whiter when I use this.. I have bought several times and will continue to do so. I have had no sensitivity issues and it’s very easy to incorporate into brushing your teeth. Read more

Did not work for me. Ordered Wednesday, received Friday. That's all find and dandy. Was so excited to try this. Waiting by the mailbox when USPS showed up. Hustled home more excited to brush my teeth than when I got my braces off 25+ years ago. First round... they appear darker and more yellow! You be the judge... Hoping that few more uses will lighten my teeth. I used as directed... tooth paste on brush, dipped into the powder and brushed and brushed and brushed... Will follow up after a few more uses. Disappointed the purple powder did not work the first time. Added a picture of three uses... 0 is before, x1 is first use, x2 is 2nd use, x3 is 3rd use. Directions say not to use more than 4 times a week, so will use it one more time tomorrow, but I really do not see any difference in the pics. All brushing happened in the same bathroom around the same time of day in the same spot for the most consistent pic. I'm really bummed out this isn't working at all. Update after 4 uses... still no change. They still appear more yellow than before I started using this product. =( Read more

I’ve been using this product for about a month now, I think I can see a small change of the yellow on my teeth but not a huge difference. It has a citrus smell but not really much of a taste. I have sensitive teeth and so far it’s worked very well with my sensitivity and hasn’t bothered me. I’m going to continue to use the product until it’s gone and hopefully there is a bigger change. Read more

Honestly, I was skeptical, but after the very first use today, I noticed my teeth were so much brighter and somewhat whiter!! I couldn't believe it. I would imagine with using 4 times a week as directed they are only going to get whiter, i hope, but just to notice after one use, I was amazed, and the more amazing part is that your mouth feels so incredibly clean like you just left the dentist office. The taste is just like Fruity Pebbles cereal. Note, the jar opening isn't very wide to dip a adult size toothbrush in it, so i just ordered some children's toothbrushes to use for this powder. I think this stuff is amazing, just the clean feeling alone is awesome!! :) Read more

As a coffee drinker, I purchased after seeing on Tik Tok. I used it daily every morning and started seeing slight results, even ordered for 2 of my friends after they started questioning what I was using. The taste wasn’t bad, like using toothpaste. However, after about 3 weeks I started to notice sensitivity, which I do have sensitive teeth so I backed off and used 3 times a week and it seemed to help. I am happy with the purchase and will continue to adjust accordingly to the sensitivity tolerance and continue to bright my smile. Being a girlie girl is hard but at my age it’s worth it bc I’m not ready to give up my youth lol. Read more

Doesn’t work. I’ve used it for a month now. And be careful not to get it on your face because it will stain. Read more

This is an amazing product so far so good it's slowly whitening my teeth before I did not want to smile but as I start using this product I find myself smiling more and more at first I didn't because I did not want to show my teeth but once I start using this product all that changed Read more