Sony

Sony 55 Inch Mini LED QLED 4K Ultra HD TV BRAVIA 7 Smart Google TV with Dolby Vision

1202+ bought in the past month

$1398.00

About this item

  • MINI LED BRIGHTNESS AND CONTRAST: Thousands of Mini LEDs are precisely controlled by XR Backlight Master Drive to deliver authentic contrast and our brightest ever 4K TV.
  • BILLIONS OF REAL-WORLD QLED COLORS: Access billions of accurate real-world colors with QLED technology and XR Triluminos Pro.
  • POWERFUL TV PROCESSING: XR Processor intelligently enhances every scene in real-time boosting color, contrast, and clarity.
  • YOUR FAVORITE STREAMING APPS IN ONE PLACE: Get access to all your favorite streaming apps, including Netflix, Prime Video, Disney+, YouTube, the Apple TV app, Crunchyroll, and many more with Google TV. Easily stream to your TV with support for AirPlay 2 and Chromecast built-in. And with Google Assistant, use your voice to search and ask questions.
  • MOVIES INCLUDED WITH THE BRAVIA TV: Enjoy streaming high-bitrate, high-quality 4K UHD movies included with the SONY PICTURES CORE app (formerly BRAVIA CORE). Get 5 credits to redeem on latest release movies and 12 months subscription on hundreds of classics.
  • STUDIO CALIBRATED PICTURE: Get picture quality just as the creator’s intended with studio calibrated picture modes specially designed for Netflix, Prime Video, and SONY PICTURES CORE (formerly BRAVIA CORE).
  • PERFECT FOR PLAYSTATION 5: Take your PS5 gaming to the next level with exclusive features – Auto HDR Tone Mapping and Auto Genre Picture Mode – that optimizes picture quality for gaming and streaming. Game Menu puts all your gaming picture settings and exclusive assist features in one place.
  • MORE IMMERSIVE EXPERIENCE: Get a truly cinematic viewing experience with support for Dolby Vision and Atmos, IMAX Enhanced, and DTS:X.
  • CRYSTAL CLEAR PICTURE: Upscale all your HD and digital content and bring back lost detail with XR Clear Image.
$1398.00

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Product details

Screen Size55 Inches
BrandSony
Display TechnologyMini Led
Resolution4K
Refresh Rate120 Hz
Special FeatureExclusive features for the PlayStation 5, XR TRILUMINOS Pro, Google TV with Google Assistant, AirPlay 2, Acoustic Multi-Audio, Game Menu, Studio Calibrated Modes - NEW! Prime Video, Netflix Adaptive, Sony Pictures CORE See more
Included ComponentsPower Cable, Remote Control, Stand, Manuals
Connectivity TechnologyBluetooth, Ethernet, HDMI, USB, Wi-Fi
Aspect Ratio2.35:1
Product Dimensions13.63"D x 48.13"W x 28.88"H

Technical specifications

brand_nameSony
item_weight46.5 Pounds
product_dimensions13.63 x 48.13 x 28.88 inches
item_model_numberK55XR70
batteries2 AAA batteries required. (included)
is_discontinued_by_manufacturerNo
color_nameBlack
special_featuresExclusive features for the PlayStation 5, XR TRILUMINOS Pro, Google TV with Google Assistant, AirPlay 2, Acoustic Multi-Audio, Game Menu, Studio Calibrated Modes - NEW! Prime Video, Netflix Adaptive, Sony Pictures CORE
speaker_typeAcoustic Multi-Audio
standing_screen_display_size55 Inches
aspect_ratio2.35:1
wattage150 watts
best_sellers_rank#5,246 in Electronics ( See Top 100 in Electronics ) #31 in LED & LCD TVs
date_first_availableApril 17, 2024

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Customer reviews

4.4266 ratings

Customers say

Customers praise the TV's picture quality, with one noting its focus and detail, and appreciate its color accuracy and ease of setup.

★★★★★

Almost the perfect tv. A lot to love very little to hate

JoshApril 19, 2025

The media could not be loaded. The tv came in great condition. No screen damage. I got the deluxe Delivery and they even put the legs and stuff on for me and let me turn it on and made sure the screen looked good like the delivery option said. So pros which are many then cons PROS The brightness is more then enough for my bedroom with 2 windows and a over head light and handles reflections better then my tcl 4 series did. The sound is good enough for me and the option to turn up dialogue is so awesome. Image quality is great and I went with rtings for my TV screen settings. AND when I say it's great it's just so crisp and clean. Not used to such a good image quality. Also anime peeps out there you'll love this tv. CONS You'll definitely notice blooming in rough situations for it Not the perfect tv for gaming if you want the fastest response for competitive. But it's good still and I'll more then enjoy gaming on it. Overall a tv with very little to hate but so much to love. Can't wait to watch so much stuff and game. So far the best tv ever having came from a tcl series 4. The difference is night and day. If your on the fence. Get a bravia 7 Read more

★★★★★

Sony Bravia 7 is a great tv

Dan FrankeDecember 9, 2025

Really fine tv. Easier to use than older Samsung. Picture is flawless. Read more

★★★★★

Amazed!!

Shane!!January 22, 2025

Absolutely amazing!! The only cons are that it is not a perfect picture from an angle, although this is over stated in most reviews of the TV as it is still a very nice picture, not perfect like an OLED. The only other con I can think of; the sound isn’t very good with TV speakers and some of the sound features require a newer Sony sound bar, mine is 8 years old, so voice boost doesn’t work with it. The Pros of this TV are extensive and so I won’t list them all. Watching regular TV on a Sony is always the best, the processor upscales so well. The out of the box color is just beautiful and the pic modes hit the sweet spot for me. Pixel quality, clarity, are absolutely the best at this price point. Brightness is absolutely amazing, some TV’s can get brighter, to what end though. The Bravia 7 does perfect brightness and tone keeping color and picture quality in the brightest scenes. So happy with this purchase!! Read more

★★★★★

Rivals Sony OLED

Robert AndersonJuly 4, 2025

This TV, honestly, beats the year prior's OLED! I installed this over my fireplace in the Living Room, thinking at the time that it would be my backup TV to the Sony OLED in my Family Room. Instead, I find myself gravitating to the LR to use this TV. The picture is as bright as you'd want in a well lit room. The colors are awesome. I feel like the contrast and shadows are good quality. The software is wonderful. I hooked up it up my WiFi network while I sort out the hardwired ethernet jack situation (shared with Sonos Arc Ultra) and I was VERY impressed. Holds the signal and very rarely do I get buffering, etc. I had originally planned on putting an Apple TV with this TV, but, honestly, with all the built-in apps and how good they work - I may skip that. If I could ding half a star I would - I think the remote is just too small. Sony has done better with their remotes and this smacks of just trying to save money - not making it usable. Since you can use an app on your phone to control the TV this shortcoming isn't worth a full star deduction. I'm a big Sony fan, and this latest acquisition didn't disappoint at ALL. Read more

★★★★☆

Great TV at a great price

aceNovember 12, 2024

Having dealt with OLED burn-in twice now, I decided to move on to mini LED. If you've researched this TV, you've probably learned it has amazing contrast, accurate colors, great motion handling, "poor" viewing angles and mediocre reflection handling. There isn't going to be a perfect TV in this price range, but I will say the picture on the Bravia 7 is simply stunning. The viewing angle limitation is true, but the screen gets so insanely bright that it still manages to look good off angle. My only complaint is the glare/reflection handling in a bright room. It's decent when viewing from center (again due to the overpowering brightness), but at an angle it becomes a lot more noticeable. Read more

★★★★★

Love this tv!

Bill K.October 17, 2025

It replaced my 2021 samsung qn85a, the 2nd best led for that year, and it kinda sucked to be honest. The bravia is soooo good, I wish I bought the bravia 9, now I see the price went down again. But no regrets with the 7 model, 65". Gorgeous picture, lots of options and controls for picture and sound system hookup....and DOLBY VISION. Very happy with this tv, I just hope it lasts a good while. I use nvidia shield with it, so basically use it as a monitor, but still able to control everything. Awesome tv. Read more

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