Mischa Sinclair—December 13, 2025
This is the only toothpaste I will use anymore. Brushing no longer hurts. It makes my teeth feel clean. It doesn't have a taste. It leaves my mouth feeling fresh and delightful. For years. I've struggled with toothpaste burning my mouth because of the mint. Squiggle doesn't have that effect! Read more
Kim—December 7, 2025
The product has helped with our sensitivity and our teeth have never felt so clean! Read more
KB—December 6, 2025
I am prone to canker sores and once I get one it is there and very painful for 2 weeks at least. Since switching to Squigle 2 months ago I have not had a single sore. Read more
Customer—January 4, 2026
I have suffered from canker sores for as long as I can remember. I use this toothpaste every night after recommended by my dentist and I no longer get sores. On the occasion that I do get one, it heals much quicker than with other remedies. This was definitely a game changer for me and I continue to buy this toothpaste. Read more
Abby Chase—August 17, 2025
I love this toothpaste! Too bad it’s so costly. Read more
Hawkeye Writer—July 11, 2025
I have suffered from Burning Mouth Syndrome for almost three years. My ENT has tried things for Gerd, Magic Mouthwash and Gabapentin, all with limited success. The hygienist at my dentist office recommended this. After about 10 days of using it 4 times a day, I have noticed improvement, it's not gone, but decidedly better. I plan to continue using it Read more
ML—August 27, 2025
I wish this wasn’t so expensive, but I continue to use it because it’s the most gentle SLS-free fluoride toothpaste that works for cleaning & protecting teeth and helps prevent canker sores which I’m prone to. Read more
Esther—June 23, 2025
Very subtle flavor, recommended by my hygienist. It’s gentle, does a good job. Read more