Quinn—December 14, 2025
Amazing I've been using this for about a month now and I can tell a difference in my teeth whiteness already! I've never had pearly whites because I was unfortunately not blessed with good genetics in that department, despite brushing and flossing daily. Best charcoal toothpaste I've used so far, with a lovely fresh mint that's not too "spicy" for my nieces when they use it hahaha. Read more
Zakhar Kravchuk—November 3, 2025
It's 100/100 on Yuka so I never hesitated to use it. Amazing results and it has fluoride in it which is recommended by my Dentist. We've been using this for over a year now, this 3 pack usually lasts us around 3 months depending on if we are having guests or not. The Tube itself is not as big as other big brands, but small squeeze is usually more then enough for a good brush, definitely recommend! Read more
Christine M.—December 22, 2025
Great "clean' toothpaste, tastes good and works well Read more
TXGirl—August 20, 2023
I am a huge fan of Burt’s Beeswax products. But this one is not one of my favorites. I have used other charcoal toothpastes and I think this one misses the mark a bit. I read reviews before I bough it. I changed to this one for the price. There wasn’t anything necessarily wrong with it. Some people talked about the color when brushing. The color of the toothpaste is gray. If you expect anything different from a charcoal toothpaste, then I don’t know what to tell you. However, when brushing, the foam is white. So it doesn’t turn your mouth black or gray. I have used some toothpastes that brush black the whole time. I give a 0 stars on the whitening aspect. I don’t see any signs of whitening. So if that’s the purpose of this toothpaste, I would pass. I Wally’s say Zen peppermint is an accurate flavor. There is slight peppermint, but definitely not strong. I prefer a more strong peppermint flavor with my toothpaste. I probably will not buy this again once I’m done with all of them but it’s not a bad product. It’s just not up to my preference. Read more
Nadine—December 27, 2025
Used it before and it’s a great product Read more
Victoria Ramirez—December 10, 2025
My favorite tooth paste because I get compliments on my smile all the time- I just love it as a whole (it whitens and cleans the teeth well)! Read more
Worlly Oreste—October 31, 2025
It’s very great so sweet and hydrating Read more
Rachel—November 13, 2025
We absolutely love this tooth paste! We have used this every day for a few years now. This is the first tooth paste I feel like has made a difference in the color of my enamel. I have tried all manner of tooth paste that claims whitening. The problem with most of them is that there is SLS and that they don't work on non-enamel material. For instance I have a fake tooth that was also discoloring. This toothpaste made it whiter! For a long time I would smile with my teeth because my one tooth was discolored. This worked! And it has more natural ingredients so my gums are not irritated. This 3 pack is totally worth the money! Read more