Minda—December 15, 2025✓ Verified purchase
Doesn't irritate my eyes, goes on smooth, I like the color. Lasts a decently long time, the brush thingie works well. It washes off with a bit of extra scrubbing (if just using soap and water), and after if there's anything left it can be easily rubbed off. But when it goes on, it's on. Dries quickly and stays in place all day. Read more
Karen Olivares—December 14, 2025✓ Verified purchase
I love this eyeliner sooooo much! I use it heavily and it has stayed consistent, it's long-lasting, I've cried with it and it won't budge. I have to rub it off with wet wipes and make up remover. Once dried, it won't transfer, I've had it on for 16+ hours. The applicator has also stayed sturdy and and precise. The eyeliner bottle is smaller than a mascara but the it's got a very decent amount of product. Its comfortable on the eyes, no irritation. I absolutely recommend it, though I haven't ran out of it yet (its been months) I did buy a second one for when I finally do. Read more
ANDREA WILLIAMS—December 29, 2025✓ Verified purchase
Easy to apply but does not seem to stay all day. Loved the color when first applied but seemed to fade quickly. No eye irritation noted. Read more
David Dobbs—July 1, 2024✓ Verified purchase
Ordered the lilac/light purple shade and I love it! It’s easy to use & creates sharp lines, looks cool AF, and a fun change to a traditional black cat eye. I tried it on without any makeup or lashes done, so you can imagine how dope it would look with a full face, or even a light layer base with just the liner and mascara. It takes 2 layers to get the full coverage and colour because it’s light-coloured, and takes a couple minutes to dry completely .. but it stays put! It’ll wash off easily with an oil-based remover. Read more
Customer—February 16, 2026✓ Verified purchase
There’s a different Elf eyeliner that is much better I was trying to purchase but mixed them up. It’s harder to control, harder to fix mistakes with a q-tip. While it’s very pigmented, the wing itself lasts all day, it simultaneously makes a mess of my upper eye EXTREMELY easily. It’s kinda annoying but does work. I’ve noticed it works better if I have eyeshadow but I normally don’t most days. Even though my upper eyelid often has black residue, to the point where I have to clean it up every hour or two, it’s kinda difficult to remove. Read more
J&J G—October 30, 2025✓ Verified purchase
I love this eyeliner! This has smudge resistance...and love the straight stiff brush that helps make a nice winged liner look. I got the matte black and it does its job and lasts all day Read more
Tiffany Townsend—February 15, 2026✓ Verified purchase
You know how Brien eyeliners are different shades? Welll this eyeliner is the perfect shade of dark brown. It doesn’t look black even in pictures and it goes on smoothly with the applicator provided. Read more
TJ—December 4, 2025✓ Verified purchase
This is terrible. Evidently they got rid of the line of eyeliner that looks exactly like this except it was a brush instead of a felt type tip. This version is so much harder to apply because the tip is not pliable. Also it bleeds all over your eyelid, I looked like a toddler applied my eyeliner. If I could give this zero stars I would. Read more