Horse Whisperer—August 22, 2025
I ordered this flat iron based off the many positive reviews from other users. The flat iron is quite reasonably priced as compared to BaBylissPRO, CHI Lava, and Bionic flat irons that I have used in the past. I decided to purchase this flat iron to take with me on vacation. Firstly I noticed it is lightweight but the appearance is very pleasing, looks like a professional styling iron. It seems of decent quality and perfect for travel especially being that it is dual voltage and can be used if you travel to Europe without an adapter. Amazon delivered the product after 1 day of ordering so the delivery is fast. I also purchased the 2 year warranty incase it stops working in the next 2 years then I can get a replacement or my money back. I used the flat iron once and was impressed that it performs just as well as my more expensive flat irons. It heats up fast like in 10 seconds! It does provide smooth, shiny hair. This flat iron has a digital screen to allow for more precise temperature adjustment and emits ions for smooth hair which is a nice feature. It also shuts off after 60 minutes of being on. I usually set my flat iron between 350 - 355 degrees but for this new one I tried the lower temperature of 340 to see how it smooths my hair. The floating plates allow for a smooth heat application without any snagging. Creates smooth frizz free hair. As with any heat styling application it is highly recommended to use a heat protectant spray or serum to prevent the hair from burning and getting damaged, especially if you use heat on a regular basis like I do. So far this flat iron works as advertised, it has some really nice features including a locking button to lock the plates together, also it comes with a couple of accessories with purchase. Based off my limited use of this product I am pleased with this purchase. I have no complaints so far. I do recommend this product if you are on the fence and need a reasonably priced flat iron. It comes in several colors. I chose the purple one. I just received it, so I can not attest to its longevity with regular use. However, it does have a warranty you can purchase. Hopefully, I won't have to use mine but give peace of mind. Read more
andrea crego—January 1, 2026
I can’t believe how good this thing works, for less than $30. I have a lot of gray coming in, which has a gnarly texture. This iron works perfectly to smooth it out QUICKLY, on the lowest heat setting. It came with a glove to help with curling, and even though I never tried curling with a flat iron before, it worked out surprisingly well. I do not feel the need to ever spend over $100 on an iron after using this one. I am thrilled with it. It does not pull individual hairs either, which was always an issue with my old chi that I paid a lot of money for back when I got it, ages ago. I love it enough to get a second one so I won’t have to pack it when I visit family. Read more
Emily Hopkins—December 21, 2025
Pleasantly surprised! Love that it offers options for heat settings and it glides through my hair-1 pass creates straight, shiny hair. 10/10 would recommend. Read more
Zira—January 3, 2026
This is the best flat iron I’ve ever used, hands down. I love that you can control the temperature and it heats up SO fast. It really curls my thick, pin straight hair and the curls last forever! Read more
Sherri O—October 25, 2025
I’m very happy with this hair straightener. I bought this as a backup to my expensive “yellow” straightener. It does such a good job that it’s the one I grab on a daily basis. I have thick blonde hair and this does a good job. It usually takes 2 runs down each section to get it to lay the way I want it to. It heats up quickly and is comfortable to hold. Sometimes the On/Off button sticks and it takes a couple of presses to turn it on. It’s a great straightener for the price. Read more
Bri—December 31, 2025
I recently upgraded from my old flat iron I’ve had since around 2010! While my old one was reliable it left my hair feeling super dry and ultimately damaged. I just got this flat iron and 10/10 recommend!! It heats up and cools down super fast! It’s light weight! And left my hair feeling super soft and shiny! There was no tugging on my hair. I also didn’t need to adjust the heat setting to the max, it straightened it on a 360 degree temperature setting! Definitely a must, you won’t regret it! Read more
AmyNoelle—November 20, 2025
Amazing for the price. My son who is living in the dorms, had been using my 10-year-old straightener to do that kind of crazy, half curled, flipped up style at the front. After 2 years of him using it daily, I finally got him this- which was such an upgrade! Not only does it heat up super fast AND have the safety auto shut off (a must with teens and forgetful mothers 😂), but it is curved on the edge. That little curve helps to create more of a wave in his hair style, rather than a line. I have tried getting him to use an actual big barrel curling iron, but he is still scared of getting burned. He would rather still use a straightener in a curvy sort of way! 🤷🏼♀️ This one works very well and it won't break the bank. Read more
Luz Lantigua (Luzmary)—August 4, 2025
The media could not be loaded. My last flat iron (a very expensive one I got as a gift decades ago) was already old and I was looking for a new one. I'm the one who reads reviews, watch videos and also look for good prices. I saw this brand and I liked the design and buttons positions. After doing all my research for hours I decided for it on a lightning deal. I used it the next day after I received it (also trying new hair products I got) and I really like this flat and curling iron. It came carefully packaged, includes a glove to protect my hands and a manual. I used the temperature at 340 (my hair is fine and colored) and the result was fantastic, soft and shiny hair. I love that I also can curl and wave my hair. It is not heavy, good weight, easy to manage and has 8 levels of temperature increasing on 20 degrees. The is no gap between the plates and hair slides soft and easy. Make sure to use a good product to protect your hair from heat. It is the first time I use it and I'm very pleased with the results. I hope it last long since I take good care of my hair tools. The delivery was fast. Thanks to the seller and Amazon. Read more