Anon—August 24, 2025✓ Verified purchase
Had dyed my hair for a few years and hated that it was so dark compared to my natural. I started using this product to lighten my hair and it was the ONLY thing that worked without bleaching my hair and frying it up. I know the directions said not to use on previously dyed hair but it worked beautifully. I would definitely take precaution tho and use it slowly over time. I used 6 full bottles in under 2 months. Would NOT recommend doing that. Caused some minor damage that was fixed thru conditioning treatments. But it DID get my natural color back and for a heck of a lot cheaper than bleaching for hours and multiple sessions at a salon. Read more
Roger Terry—February 3, 2026✓ Verified purchase
As described and works well Read more
mechelle lugard—February 17, 2026✓ Verified purchase
Love this and I have used it for years! Read more
C and E—September 27, 2025✓ Verified purchase
This lightened my hair by several shades. I have used both bottles over the course of a summer. I do a deep conditioner once every couple of weeks, and I use purple shampoo and blue conditioner on and off to decrease the brassiness. It still has a reddish dark blonde hue, but I don’t mind. Read more
highpockets—December 29, 2025✓ Verified purchase
I've used Sun-In for many years & love how you can gradually lighten your hair as you wish! Read more
Mychal Marcinko—November 10, 2025✓ Verified purchase
I like this hair lightener because it is easy to use, smells good and makes the highlights look natural. Read more
Bonnie—February 20, 2026✓ Verified purchase
Very good, thank you 😊 Read more
sarah—July 10, 2025✓ Verified purchase
Still haven't used these, I read the ingredients and I don't recall there being peroxide in the one that we used in the 80s and 90s so now I'm scared to use it because I feel like it was lemon juice and other stuff before. Nope I'm worried it will mess my hair up it was great back then but being older you never know what peroxide will do to your hair. Read more